ORGANIC WAY IS THE RESULT OF OUR JOURNEY AND HISTORY.

Having set out on its journey in quality cosmetics back in 1948 in Bologna, Organic Way today has a presence in over 70 countries worldwide.

Based on the biodynamic, zero-mile, organic, and fair trade ingredients, we create agricosmetic treatments and rituals combining extraordinary performance with healthful formulations which have a high concentration of botanical ingredients. We have a profound belief in respect for the environment and for promoting waste reduction. Each and every formulation, packaging, material, individual article or tool is designed to have a minimal environmental impact and to be long-lasting or reusable and composted or transformed into a new resource. Our products' high concentration of botanical active ingredients and their incredible effectiveness when applied in the right amount make them perfect for a wide variety of uses. We have reduced the quantity of the plastic we use in all Oway places in by 99%. We package our formulations in glass bottles and jars and aluminium tubes which are completely and infinitely reusable and recyclable. We avoid using unnecessary packaging and wrapping materials. All our tools, items and articles are made of wood, glass, aluminium, organic regenerated cotton, recycled paper and many other natural ecological materials. As a sign of our ethical and environmental commitment, we have built two special cutting-edge, zero-mile workshops right next to our main production plant: ORTOFFICINA, our farm estate where we grow officinal plants using biodynamic methods, and ARTIGIANO, our wood laboratory where we design and manufacture packaging, furniture and objects following the principles of circular design. 

At OWAY, we are pragmatic dreamers, tireless creatives, design fanatics, and indefatigable researchers into the innovation that can help us make our present and future more sustainable.

agricosmetics® means growing zero-mile plants, owers and medicinal and aromatic shrubs on our ORTOFFICINA estate, on the hills of Bologna. It means choosing the biodynamic method - the healthiest and cleanest, which does not require the use of chemicals - to obtain pure, ultra-effective essential oils, hydrolates and extracts that become active ingredients in OWAY treatments.

agricosmetics® is packaging OWAY formulas, rich in natural ingredients, only in glass and aluminum, precious, protective and completely recyclable materials. It means eliminating plastic, which is highly polluting, and unnecessary and super uous packaging and making the necessary tools exclusively in eco-sustainable paper, wood, metal, cotton: natural materials that convey authentic sensations. It means using renewable energy for business processes to reduce the environmental footprint.

agricosmetics® is creating concentrated products, rich in active ingredients so that, in the salon and at home, they are used in the right quantities, thus avoiding waste.

agricosmetics® is a way of thinking, a way of life, a conscious choice. It is putting care, conscience and attention in every choice and action, and creating quality products that respect environment and people.